Our Focus

Steelpoint currently invests in health, wellness and active lifestyle brands. We seek companies with authentic brands and clear opportunities for growth. Our investments include growth equity, recaps, buyouts and corporate divestitures, and we are flexible with regard to investment size and structure.

We target the following categories:

  • Apparel – Branded performance, functional and fitness and lifestyle apparel.
  • Sporting Goods – Fitness and athletic equipment and outdoor recreational goods.
  • Nutrition – Functional food & beverages, organic foods and vitamins/supplements.
  • Recreation – Fitness clubs, outdoor events, sports camps and other activities.