PTI Marketing Technologies®, a leading provider of web-to-print and variable data publishing software solutions for print service providers, will sponsor a free two-part webinar series with industry media outlet WhatTheyThink. Moderated by WhatTheyThink Senior Editor Cary Sherburne, this educational webinar series is open to industry professionals seeking compelling information on selecting and implementing web-to-print technology.
“It’s pretty clear to most printing operations that having a customer-facing web interface is an important aspect of doing business in today’s digital world,” said Sherburne. “And with the rapid changes that are taking place in the world of web-to-print, we are excited to have representatives from across the ecosystem in this discussion to provide a well-rounded view of selection best practices.”
The series opens with Selecting the Right Web-to-Print Solutions on Wednesday, October 16 from 2:00 to 3:00 pm EST. Sherburne will be joined by three web-to-print users: commercial printer F.P. Horak, in-plant printer World Bank, and enterprise user Aureas Health Group. The series concludes with Best Practices of Web-to-Print Implementation on Wednesday, December 4 from 2:00 to 3:00 pm EST.
“We have seen dramatic shifts in the ways consumers access and disseminate print and non-print related content. The successful print providers have been able to transition their businesses to meet these changing needs,” said Coleman Kane, CEO of PTI Technologies. “We are excited to sponsor this series addressing the transformations businesses may require and provide insight from a very unique perspective.”
Sherburne will be joined by:
- Timothy C. Dust, President, F.P. Horak. Starting as a direct sales representative at F.P. Horak over 35 years ago, Dust is currently responsible for management of daily operations, personnel development, sales growth and the implementation of the company’s vision.
- Les Barker, Senior Information Officer, World Bank. With over 30 years at World Bank, Barker is responsible for managing and supporting the information technology infrastructure for the Printing and Multimedia Services Division of the World Bank.
- Dwight Darling, Co-Founder/Chairman, Aureas Health Group. Aureas Health Group (AHG) is the asset holder and strategic management arm for Premier Senior Living, a collection of Assisted Living, Independent Living and Rehabilitation facilities throughout the greater southeastern United States. The company utilizes web-to-print technology to manage marketing materials, digital assets, medical forms, and compliance items.
“We continue to talk about the importance of web-to-print within the printing industry,” said Randy Davidson, CEO of WhatTheyThink, “and webinars on this topic continue to be one of our most popular. We appreciate PTI’s generosity in sponsoring this important industry event, making it available to our viewers at no charge.”
For more information on MarcomCentral and other PTI products, visit www.pti.com/marcomcentral or call 800.220.1727.
WhatTheyThink is the printing and publishing industry’s leading media organization, offering a wide range of publications that deliver unbiased, real-time market intelligence, industry news, economic and trend analysis, peer-to-peer communication, and special reports on emerging technology and critical events. Special interest sections include Economics, Wide Format, Labels & Packaging, Production Inkjet and Mergers & Acquisitions. In addition, WhatTheyThink offers a wide range of lead generation and branding programs that help print- and publishing-related companies achieve business growth.